Familia

The Familia app was developed for the largest off-price retail network in Russia. It allows users to shop for discounted items: search for products using convenient filters, track promotions, earn bonuses, and place orders in just a few clicks. The cart syncs with the website — you can start shopping on your phone and finish on your computer. The app makes shopping fast, convenient, and enjoyable, enabling customers to stay connected with the brand anytime, anywhere.

The Live Typing development team conducted an in-depth analysis of the client’s needs and the target audience to create an app that preserves Familia’s brand identity while being optimized for mobile devices. Prototypes were developed to clearly demonstrate the interaction logic and ease of use. The app’s design retained the brand’s recognizable elements: colors, fonts, and graphics.

The app was successfully launched in December 2024 and is available for download on the App Store and Google Play worldwide.

Idea — LLC “MAKSIMA GROUP” 

Design and development — “Live Typing”